Infosys Technologies, announced the launch of Finacle
analyz, a comprehensive solution that empowers bank staff to make faster,
insight-based decisions to strengthen customer relationships and improve
profitability. The solution enables holistic customer analysis for banks
with insightful business reports, executive dashboards and rigorous
statistical models. It helps banks strengthen customer management
strategies across the lifecycle. Moreover, the same solution also offers a
self-service portal for the bank's customers to manage their financial and
lifestyle-related pursuits.
According to Haragopal Mangipudi, Global Head - Finacle, Infosys
Technologies, "Finacle analyz solution moves a step ahead from traditional
analytical offerings by providing extensive business analysis capabilities
to banks and their customers at the same time. It is an integral solution
for banks to strengthen customer relationships with the new age customer
who appreciates personalised interaction and self service."
Finacle analyz solution, with its rigorous statistical models and library
of reports, helps banks analyse customer behaviour and take
customer-centric decisions. In addition to back-end reporting analytics
capabilities, bank staff can view diagnostic output like customer scores
for efficient decision-making during customer interactions.
It also complements the Finacle operational data store (ODS), an
enterprise wide data warehouse for a comprehensive data and business view
across customers, products, transactions and channels.
The solution is modular and can be fully integrated with a bank's existing
technology framework. Rapid deployment capabilities ensure immediate
benefits, at the same time minimising cost and disruption to existing
infrastructure and services. Finacle analyz TM solution provides 100+
predefined reports and preconfigured statistical models that employ
predictive analytics.
These can be used to target the right profiles through campaign response
scores, predict next best products to cross sell, forecast customer life
time value, measure risk of attrition, and to analyse recency frequency
monetary value of transactions. The solution is also designed to help the
end customer to use the bank's portal to search for lifestyle and career
related information such as where to shop, invest, travel and more.
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